Jordi Marcè
cronology
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Conceptualization of Hotel Londres in Valencia.

The project is a rehabilitation of the London Hotel, an existing hotel in Barcelona street in the city of Valencia.

The intention is to make a new interpretation of the current hotel concept, in order to accommodate a typology for a specific segment of the society: a youth hostel.

The strategy aims to use the modernized facilities as a way to establish a BRAND, a hallmark of the hotel.
On the other hand, the aesthetic is understood as a CULTURE, we pretend to create a meeting point for ideas and trends.

Besides all this, we try to optimize space for the maximum business performance.
Year: 2012
Location:C/Londres. Valencia
Client:RBI
Built area: 1.648,83 m2